High Level Description
We specialize in getting you results, fast!. We help you completely stand out from your competition and provide integrated marketing strategies and tactics that work together to give you the greatest impact on increasing sales and profits.
We can often double or triple your business or more, sometimes within just 3-6 months, by optimizing your current marketing and/or adding new highly effective marketing approaches.
While most marketers try to sell you specific services because that is all they have to offer, we focus on creating a marketing strategy that is tailored to meet your specific needs and then we provide marketing services based on what works best to grow YOUR business quickly, with the best return-on-investment. Our marketing programs easily pay for themselves!
We help you innovate your product or service to differentiate you so completely from your competition that you become the obvious buying choice. You can then compete on value instead of price!
We create marketing systems that give you repeatable, consistent results. You will always know exactly what to do and you can reliably plan for the amount of sales you must service. This makes it easier for you to manage your business and focus on day-to-day operations. It will also increase the valuation of your business if you decide to sell.
We position you to most effectively compete by analyzing your specific needs and tailoring a marketing strategy to best address those needs. This may include both offline and online marketing tactics coordinated to achieve maximum results.
We also specialize in getting FAST results! While we are evaluating your business and building your marketing systems, we identify “quick fixes” that can bring immediate cash into the business.
MarketingX has experience across a broad range of industries. We have experience with the leading marketing practices, tools, systems and strategies. We have a broad network of top marketers able to bring very specialized marketing skills where necessary. We follow a top-level process optimize your business in the areas of reputation, reach, resell, and referrals. Our marketing program life-cycle is broken into the following stages:
- Marketing Diagnostics: assess your current marketing performance against your customers wants and your competition, then finding opportunities to enhance current marketing and add new tactics
- Positioning: Innovating your offer to completely differentiate you from the competition, detailed assessment and targeting of your buying audience, structuring hard hitting messages and branding, and reputation management
- Lead Generation: Identifying your best lead sources, building and implementing lead capture channels/funnels. Creating a steady stream of prospects through a combination of online and offline approaches
- Lead Nurture/Sales: Lead management (follow-up, tracking, personal contact), lead conversion/sales
- Client Maximization: Maximizing the value of current clients through retention strategies, referral programs, reactivation campaigns, re-sell/cross-sell/up-sell strategies along with other tactics
- Optimization: Create business leverage, reduce effort, increase results through implementation of detailed analytics, fine tuning of marketing activities (test, track, improve), automation, and outsourcing. Structure your marketing system for massive growth with minimal effort!